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Old 11-25-2008, 12:44 AM
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Idea1 Virtual Class #11 Ė Understanding the Store Pricing Models

Virtual Class #11 Ė Understanding the Store Pricing Models

When you start couponing one of the first things you will realize if you havenít already is that at Wal-Mart prices are generally constant. They rarely have sales and they occasionally have a Ďprice dropí but for the most part their prices remain the same. Stores like Kroger, Meijer, CVS and others have sales!

So why is this important? Well if I told you that I havenít set foot in Wal-Mart in over 3 months would you wonder why? Their Ďeveryday low priceí isnít all that low. Stores like Kroger and CVS want you to come into their stores, so they have sales. They will lure inside with great deals, and often those deals can be paired with a coupon making those items extremely cheap or free!!!

Letís talk about something called ĎHigh-Low Pricingí. The high price of an item is essentially the shelf price. If I walk into Kroger and buy an item off the shelf not on sale, Iím a retailers dream. Krogerís shelf prices are generally higher than Wal-marts. This is common knowledge, and is one big reason Wal-mart is perceived to be the cheapest.
BUT letís say Iím paying attention.

I see in Krogerís ad that they are having a sale. I know from shopping at Wal-mart, that the sale price of that particular item is less than Wal-marts price. Iím doing well. Iím finding something cheaper at Kroger and Iím saving money!!! But wait, its gets even better. Kroger doubles coupons, Wal-Mart does not. (We will talk about this in another lesson) When I check out, I can get an item on sale at Kroger, cheaper than I can get it at Wal-Mart, AND because I have a coupon and it DOUBLES, Iím getting this item for almost nothing!!! Letís take a look at a couple of examples.

Letís take Cheerios
Wal-martís Everyday Low Price: $2.50
Krogerís Shelf Price: $3.29
Walmart is Cheaper by $.79

Now letís say Kroger has a Sale on Cheerios:
Wal-martís Everyday Low Price: $2.50
Krogerís Shelf Price: $2.25
Kroger is Cheaper by $.25

So letís also add in a coupon and see what happens. Letís repeat the example and say you have a coupon for $.50 off one box of cheerios.
Wal-martís Everyday Low Price: $2.50 (Minus $.50 Coupon Savings) Final Price is: $2.00
Krogerís Shelf Price: $3.29 (Minus $.50 Coupon Savings) (Minus $.50 BONUS DOUBLE Coupon Savings) Final Price is: $2.29
Walmart is still Cheaper by $.29 but its close!

Letís see what happens when you have a cheerios sale at Kroger. You still have your coupon for $.50 off one box of cheerios:
Wal-martís Everyday Low Price: $2.50 (Minus $.50 Coupon Savings) Final Price is: $2.00
Krogerís SALE Price: $2.25 (Minus $.50 Coupon Savings) (Minus $.50 BONUS DOUBLE Coupon Savings) Final Price is: $1.25
Kroger is still Cheaper by $.75

Even without the coupon, Kroger still beat Wal-marts price. But you can now see that combined with the power of doubling, Kroger temporary lower price, along with the coupon savings beats Wal-Martís everyday price substantially. If you had never used a coupon and had been paying the $3.29, your savings, when using a coupon and buying the item on sale, is roughly 62%!!! Imagine that savings across the board.
Pricing methods are important to your overall strategy of saving money. If youíre a keen and aware shopper, you will be able to take advantage of sales. By using coupons on the storeís low price, you can get many items for free or extremely cheap!

LESSON:
Where should I shop, and is Wal-Mart always more expensive??
How do you take advantage of the stores pricing methods??
When there is a sale, is it always a sale?
Can CVS be cheaper than Wal-mart and why?

Iíll answer these questions in later postsÖ.feel free to discuss and ask questions!!!


If youíre interested in the concept of double coupons please click the link below. It will be covered in a virtual class soon:
Double CouponsÖand Why itís So Confusing. - WeUseCoupons.com

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Couponing Acronyms & Abbreviations
If you private message me and I don't respond immediately, I apologize in advance! I am getting lots of messages these days! Some of my posts may contain affiliate links. Those links help support WUC! Thanks for clicking on them!

Last edited by MrCoupon; 02-16-2009 at 07:26 PM..
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  post #2  
Old 11-25-2008, 06:42 AM
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Great information! Thank you!

Mom to 4 & grandma to little Kenneth !!

I've been away for a while, now I'm back into coupons and frugality! Look out!
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Old 11-25-2008, 09:09 AM
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Interesting..I never shop at Wal-mart because of this..
I only shop there if the store is out of an item and I price match - assuming it does not require a coupon to double
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Old 03-22-2009, 11:20 AM
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More good information to have.
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Old 03-22-2009, 01:29 PM
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I have never tried to learn about this because I don't know what stores here in Illinois double's coupons. I'm in the western burbs of Chicago anyone know? I"m by Jewel, Dominicks, Meijers, Woodmans.
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Old 05-11-2010, 02:50 AM
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Great info! Im a walmart shopper and my first "couponing" attempt was there. It was a horrible experience!!! I only shop there for the convenience of grocery and necessity in one place, but most of the time it is NOT worth it. I live in Albuquerque NM and don't have a Krogers, Meijers, or Safeway. These are the stores I hear most about on WUC. But they did just put up a CVC which I cant wait to go check out!! Thank you to everyone who has put up a helpful post!!!!!!!!!!!!
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Old 08-06-2010, 10:13 AM
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I have a blog where I post Walmart coupon matchups. There are always certain items that are free and many of them seem to have recurring coupons out occasionally. Here are some of the current things that are free with coupons at Walmart. Some items are only carried at Super Walmarts.

Health & Beauty:
*BIC Razors $2.97
Bic Disposable Shavers (DND 5) Ė 08-01-10 SS Ė b1g1 free, valid up to $6.99 exp. 8/29/10
BIC Soleil Disposable Shavers, 3pk, 4pk, or 8pk $3 off 1 Ė 07-11-10 SS exp. 8/22/10
Final Price free after both coupons


*Finesse Shampoo $2.64
Use $1/1 Finesse Purchase coupon from 5/16 Smartsource insert (exp 8/15 Ė we did not get this coupon in Minneapolis)
Spend $1.64, then submit for mail-in rebate from 5/16 Smartsource insert (exp 8/31 Ė we did not get this form in Minneapolis)
Final price: Free after coupon and rebate


*Johnson & Johnson First Aid Travel Kit $0.97
buy 1 band aid brand adhesive bandages product and/or neosporin original ointment and/or purell instant hand sanitizer (8 oz or larger) product and/or 1 cortaid product and/or 1 Johnson & Johnson red cross brand product Ė 08-01-10 SS
Final Price: Free


* Noxzema hair trimmers
Use $2 off 1 coupon from 5/23 RP expires 9/2010 (have to look a bit for these, they were somewhere right above the shaver section at Menomonee Falls/Germantown Walmart.)


* Reach dental floss
Use $1 off 1 coupon from 3/7/10 or 5/16 RP


*Schick disposable razors $1.97
Use $3 off 1 from 7/25 SS (not sure if this will actually work or not as Iíve never tried the $3 off 1 before)
Final Price: Better than free




BABY:
*Johnsonís Baby Cotton Swabs (30 ct.)$1 (estimated price)
Use $1/1 Johnsonís Baby Product from 6/6 Red Plum insert (exp 8/15)
Final price: Free after coupon

FOOD:
*Borden Singles Sensations $1.88
Use: $1 off 1 coupon
Final Price: $0 .88 after coupon


*Dentyne Gum $0.97Use $1/1 Dentyne Gum Single Pack or $1/1 Dentyne Pure Gum Pack from 6/13 Smart Source insert (exp 8/8)
Final price: Free after coupon


*Frankís Red Hot Sauce $0.92
Frankís Redhot Sauce, Any Ė 07-25-10 SS exp. 9/30/10
Final price: Free + overage


*Kraft Salad Dressing $1.50
Use $1/1 Kraft Dressing coupon from 6/20 Smartsource insert (exp 8/22)
Final price: $0.50 after coupon
*Note: These were back up to $2 a bottle yesterday 7/09/10.


*Kraft Sandwich Shop Mayo $1.50
Use $1/1 Kraft Sandwich Shop Mayo coupon from 6/13 Smartsource insert (exp 8/15)
Final price: $0.50 after coupon

OTHER:
*Rayovac Batteries 4-pack $0.94
Rayovac Alkaline or Hearing Aid Batteries, any pack Ė 07-25-10 SS
Rayovac Alkaline or Hearing Aid Batteries, any pack Ė 06-20-10 ss exp. 8/21/10
Final price: Free after coupon
Note: I could not find these even at my Super Walmart.



*Tide trial size $0.97
Use $1/1 any tide from 8/1/10 PG
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Old 12-16-2010, 01:54 PM
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do stores double coupons on a daily basis or is it certain times or days?
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Old 12-16-2010, 05:26 PM
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For me Walmart is ok. The prices here on some everyday items are higher or they are routinely out of them. To top it off, it is always crowded. Just be aware that WM no longer has a Kodak instant print machine. I learned this lesson last night.
I have found that CVS, Walgreens, Target (on occassion) and Harris Teeter (only during doubles or triples) are a better deal.
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Old 12-16-2010, 05:48 PM
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I have not shopped at a WM in months. I go there when I need something like floor dry, but never food. I always like to shop where I get more than just product. For me that means things like rewards and gas points.

I think it's great that you present the information in this format so that people can see it in black and white, esp helpful for new people.

Thanks for all you do.
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